Thursday, February 02, 2006

Samsung Reaches 1M Mark in LCD TV Sales

Samsung has announced a milestone in flat-panel TV, having reached the one million mark yesterday in sales of its V-shaped LCD TV series. The product came to market just one year ago in February 2005.

"The global market for LCD TVs exceeded 19.6 million units in 2005," said Samsung, quoting figures from iSuppli. "This means that out of every 20 units sold worldwide, one was a Samsung 'Rome series' LCD TV."

The "Rome" series differs from the square-shaped design of conventional TVs, with the bottom half gently sloping to form a "V". Slim speakers are mounted on the lower part, integrated within the "V"-shaped motif.

In the future, design will be an important factor in determining the winners and losers in the flat screen TV market," commented Sangheung Shin, Senior Vice President of the Visual Display Sales & Marketing Team at Samsung Electronics. "Samsung Electronics will continue to apply a design differentiation strategy to LCD TVs as well as plasma TVs and DLP TVs to create more 'million seller' models."